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Becoming a Brand Journalist by Finding Stories from Within Your SMB
See on Scoop.it - Intel Free Press

Let’s start out by addressing the giant elephant in the room. Yes, brand journalism is one of the most recent buzzwords to have taken over the world of Internet and content marketing.

Benjamin Tomkins's insight:

A brand journalist has been defined in many ways; from “one who tells journalism-style stories about a company that make the reader want to know more,” to “one who records what happens to a brand in the world and creates communications that, over time, tell the story of the brand.”


See on blog.scoop.it
Posted 8 months ago.
Can Energy Harvesting Power Wearables, Internet of Things?
See on Scoop.it - Intel Free Press

“There’s lots of energy out there. The question is what’s useful,” said Alanson Sample, a research scientist in Intel Labs who is working on energy harvesting.

Benjamin Tomkins's insight:

“I think solving the power problem will create the illusion of magical devices,” said Alanson Sample, a research scientist in Intel Labs who is working on energy harvesting. “If the user never has to go in, recharge it and it has wireless communication, they don’t have to interact with the device for it to work. You don’t even have to be aware that it exists. All of a sudden you have these magical experiences.”


See on intelfreepress.com
Posted 8 months ago.
Better Engineering through Meditation, Mindfulness?
See on Scoop.it - Intel Free Press

At Intel, more than 1,500 employees have participated in the year-old Awake@Intel program. The mindfulness-based realization classes use psychological techniques to heighten attention and awareness non-judgmentally.

Benjamin Tomkins's insight:

“It was an engineering problem that would have taken us weeks or months, but by focusing on it and taking the mindful practices we learned in the class — to turn off all distractions like instant message and Outlook — we developed a solution over the course of two 2-hour blocks of time.”


See on intelfreepress.com
Posted 9 months ago.
Wearable Cameras on the Job, Even if You’re Not a Cop or Surfer
See on Scoop.it - Intel Free Press

Two companies plan to sell cameras intended to collect constant visuals, for whimsy or legal protection

Benjamin Tomkins's insight:

“The new age is coming, where businesses are going to start shifting toward the video-based world,”


See on businessweek.com
Posted 9 months ago.
Social Creativity: The Engine of Software Development in the Social Era - Wired
See on Scoop.it - Intel Free Press

Wired
Social Creativity: The Engine of Software Development in the Social Era
Wired
Shower moments. We’ve all had them. Even Archimedes had one. Suddenly, all the dots connect and an idea forms. (Yes.

Benjamin Tomkins's insight:

Information may want to be free, but creativity wants to be social.


See on wired.com
Posted 9 months ago.
Makers Scramble to Create Cases for Intel Arduino Board
See on Scoop.it - Intel Free Press

“We saw an opportunity to capture two different parts of the way makers work,” said Engrainded co-founder Ed Ivory.

Benjamin Tomkins's insight:

Nineteen days before a major international product launch, a two-person startup working out of a garage in Tacoma, Wash. was asked to create a case for a product they’d never seen. 


See on intelfreepress.com
Posted 9 months ago.
Drones Fly ‘Hands Free’ with Gestural Technology
See on Scoop.it - Intel Free Press

“People find that it is a really intuitive way to control the drone because it is like a virtual airplane yoke,” said software developer Martin Förtsch.

Benjamin Tomkins's insight:

“To start the drone I have to just lift my hands to the camera and give two thumbs up,” said Förtsch standing in front of an Ultrabook computer with aCreative Labs Senz3D camera mounted atop the screen.


See on intelfreepress.com
Posted 10 months ago.
How Intel will bring a “good enough” tablet to the US market by Christmas—for less than $100
See on Scoop.it - Intel Free Press

Intel is about to do something that would have seemed crazy under previous CEOs: the company will start competing at the lowest end of the microprocessor market.

Benjamin Tomkins's insight:

Creating a usable tablet that costs less than $100 is not an easy thing to do. 


See on qz.com
Posted 10 months ago.
Intel’s Anthropologist Genevieve Bell Questions the Smart Watch | MIT Technology Review
See on Scoop.it - Intel Free Press

Genevieve Bell, director of Intel’s user experience research, says companies building wearable computers haven’t figured out why people might want them.

Benjamin Tomkins's insight:

The idea of wearing technology is hardly new. There’s armor and swords and many other things that we’ve worn on our bodies that were the technologies of the day. That can help us think about the current obsession and where these things are going.


See on technologyreview.com
Posted 10 months ago.
America’s Cup is most high-tech in 162 years
See on Scoop.it - Intel Free Press


Benjamin Tomkins's insight:

The Oracle Team USA boat has more than 300 sensors that collect vast amounts of performance data, transmitted to a server in the hull. “We’ve got about 3,000 variables running about 10 times a second when we’re sailing, from sensors that measure strain on the mast to angle sensors on the wing sail that monitor the effectiveness of each adjustment,” says Asim Khan, Oracle Team USA’s director of information systems. The team runs several video feeds and captures still images of the sail wing every second.


See on usatoday.com
Posted 10 months ago.

Wright Brothers National Memorial on Flickr.

When Jeffrey Stephenson, a.k.a. Slipperyskip, mentioned to his friend Alfred Poor that he was thinking about making ‘an art deco wing thingy’ for his next design, Poor immediately thought of the design etched on the Wright Monument, which Poor describes as a “stylized bird’s wing.”

Poor is the grandson of architect Alfred Easton Poor, who in 1930 designed the massive concrete and granite monument that stands on Kill Devil Hill, where brothers Orville and Wilbur Wright conducted many of their early glider tests.

I had been trying to do a sunburst design for years but it kept coming out looking like a Japanese battle flag. Alfred showed me a photo of his grandfather’s design about a year ago thinking I could use it. I kept it rumbling around in my head.

— Jeffrey Stephenson, creator of Flightline

The full story: PC Modder’s Latest Design Homage to Wright Brothers Monument

+ Lark Kwon Choia UTa  postgraduate studen on Flickr.Why is this Intel Labs research intern smiling?
He helped make a significan breakthrough that could relieve mobile video traffic in the years to come.
The full story about top findings from a three-year research project called Video Aware Wireless Networks, funded by CIsco, Intel and Verizon. 
Software Makes Smarter Video Streaming Decision
http://www.intelfreepress.com/news/software-makes-smarter-video-streaming-decisions/6521

Lark Kwon Choia UTa postgraduate studen on Flickr.

Why is this Intel Labs research intern smiling?

He helped make a significan breakthrough that could relieve mobile video traffic in the years to come.

The full story about top findings from a three-year research project called Video Aware Wireless Networks, funded by CIsco, Intel and Verizon.

Software Makes Smarter Video Streaming Decision
http://www.intelfreepress.com/news/software-makes-smarter-video-streaming-decisions/6521

+ Panel and University Collaboration Event on Flickr.“Between the government, industries and universities, the government role is to stimulate academic and industry partnerships so that concepts from universities can get to market reality more quickly,” said Grace Wang of the National Science Foundation. 
The full interview with Dr. Wang:  American Innovation Facing Rising Competition http://www.intelfreepress.com/news/american-innovation-facing-rising-competition/6499

Panel and University Collaboration Event on Flickr.

“Between the government, industries and universities, the government role is to stimulate academic and industry partnerships so that concepts from universities can get to market reality more quickly,” said Grace Wang of the National Science Foundation.

The full interview with Dr. Wang: American Innovation Facing Rising Competition http://www.intelfreepress.com/news/american-innovation-facing-rising-competition/6499

+ Kids with Education Tablet Computers on Flickr.Back to school computer buying tips http://www.intelfreepress.com/news/back-to-school-computer-buying-tips/6477

Kids with Education Tablet Computers on Flickr.

Back to school computer buying tips http://www.intelfreepress.com/news/back-to-school-computer-buying-tips/6477

+ Paul Jacobs Chairman and CEO Qualcomm on Flickr.

Qualcomm is not based on Moore’s Law, but Moore’s Law created the opportunity that created Qualcomm. We know how to get to smaller size nodes, but we see economic indicators slowing and we are worried about it — we can see the end from here.
If we can’t make cheaper transistors, we’ll look to other things like 3D.
— Paul Jacobs, Chairman and CEO of Qualcomm.

The chairman and CEO of San Diego-based Qualcomm was in Silicon Valley in August talking about a broad range of topics including the future of Moore’s Law, wearable computing and the explosion of mobile computing. The full story: Qualcomm CEO Talks Moore’s Law, Tablets, Personal History.

Paul Jacobs Chairman and CEO Qualcomm on Flickr.

Qualcomm is not based on Moore’s Law, but Moore’s Law created the opportunity that created Qualcomm. We know how to get to smaller size nodes, but we see economic indicators slowing and we are worried about it — we can see the end from here.

If we can’t make cheaper transistors, we’ll look to other things like 3D.

— Paul Jacobs, Chairman and CEO of Qualcomm.

The chairman and CEO of San Diego-based Qualcomm was in Silicon Valley in August talking about a broad range of topics including the future of Moore’s Law, wearable computing and the explosion of mobile computing.

The full story: Qualcomm CEO Talks Moore’s Law, Tablets, Personal History.